digital marketing agency sri lanka
Introduction about the company is an initiative of Dr. G.L. Wijesinghe that was introduced to establish a bridge between those who want to find skilled laborers and those who want to sell their skills in Sri Lanka. This web application creates a platform where local service providers can promote their services and clients can obtain their services within their budget.

Issues behind the innovation

Even though there are highly skilled laborers in the rural areas of Sri Lanka, they are unable to promote their services. In these areas, the only mode of promoting these services is through oral communication. Many skilled people in rural areas are unable to find job opportunities due to this reason. Even if they find job opportunities, they are unable to sell their service according to their salary expectations. Not only in the rural areas, skilled people from Colombo and suburbs also find it difficult to find an income through their skills. This situation results in an increasing rate of unemployment in the country.

When considered from the perspective of the clients, many people face struggles when they need to get the various job done. When they want to get the service of carpenters, painters, or plumbers, it is hard to find service providers who provide a professional service that gives real value to the money. Sometimes, people are afraid to take the service providers into their homes because they cannot trust them. This situation is not limited to the rural areas of the country. Even in the Colombo and suburbs, people struggle when they want to get these types of jobs done quickly.

Our client wanted to offer a solution to cater to these challenges and meet the rising demand for skilled laborers in various areas of the country.

The objectives of the project

Our client approached us with the idea of creating one platform that connects both the service providers and clients. The following are the key objectives that were identified at the beginning of the project.

  • Connect skilled laborer’s with the customers
  • Uplift the living standards of the rural communities
  • Enhance visibility for different service sectors

Identifying the gap between the service providers and clients, the Web Lankan team developed a highly interactive web application- that connects both the service providers as well as the customers.

With this platform, the service providers can easily get themselves registered on the web application and create an account in their name. Service providers from any district can get registered on and search for job opportunities. Mostly, service providers from rural areas are registered. When they get registered, they have a profile of their own. They can log into the profile and can manage their profiles. Even though they enter the details such as working district, working areas, working hours, working days and the best time to contact them at the time of the registration, they can change these details if they want.

Before getting registered at there is a screening process that involves checking various requirements. The service providers who wish to get themselves registered on should submit the documents including a report from police and village officer, letters about professional experiences and other documents on educational and professional qualifications. This enhances the trustworthiness of the service providers and the customers can obtain their service without any doubt. The service providers also have to pay the registration fee and the monthly subscription fee if they wish to create an account on to obtain its service.

One of the major benefits of this platform is that the customers can find the best person who matches their requirements. They can compare the profiles of the available laborers and select the person who agrees with their budget. As the details such as skills, working district, working areas, working hours, working days and the best time to call are shown on the profile, the customers can easily find the most suitable person for their requirements.

Process of the web application

The service providers who wish to promote their service should click the “register” button on the home page and go to the registration page. They need to provide the details including full name, a profile description, profile photo, date of birth, NIC, 2 contact numbers, personal number, address, district, city, working details, working district, working city, service area, professional qualifications, work experiences, working hours, working days, the best time to call and any other additional information at the time of registration. After these details are accurately provided along with the reports from the police and village officer, these details will be checked and verified by the management team of After the details are verified, you can create an account and advertise your service.

If you are a customer, you can easily search for what you are looking for on the web application. On the home page of the web application, all the service categories are displayed. You can select the service category that you are looking for and all the available laborers come up. You can also search by name of the service provider. You can contact the person directly by calling him or her and discussing the job. You can also receive the emergency services such as vehicle emergency, breakdown service, tire problems, vehicle recovery service, accident service and ambulance service through this web application conveniently. There are more than 35 service categories and more than 1000 registered profiles on the web application. The management team can add any number of service categories or registered profiles to this web application.

The technologies used in the web application

The web application features enhanced responsiveness and easy navigation. The web application was developed using the latest technology such as NodeJS, React JS and Mongo DB. UI design was implemented to reflect the brand identity.

Benefits of this project

As the service providers and the customers can directly contact each other, they can find the most suitable person to benefit both companies. has created many job opportunities, especially within rural communities, enhancing their lifestyle.